The Dyrt Introduces All-New ‘Drive Time’ App Feature

PORTLAND, Ore., April 15, 2025 /PRNewswire/ — The Dyrt, has launched Drive Time, a new feature that allows campers to instantly find campsites within a predetermined amount of driving time from their current location, according to a press release.

Drive Time is now available to everyone in The Dyrt community of campers with a PRO membership. The process is simple: Download The Dyrt app, upgrade to PRO, click Drive Time on the map, toggle to the preferred amount of time it would take to drive to a campsite, and campers can immediately view all results within that driving time.

“Camping is the quintessential weekend activity, but that also means that your time is fairly limited,” says The Dyrt CEO Kevin Long. “You don’t want to spend so many hours driving on Friday and Sunday that it makes your Saturday less enjoyable. Drive Time is the perfect way to immediately unlock every camping option available to you within your preferred driving time. It’s also great for discovering new places close to home you never knew about.”

The Dyrt PRO members already have access to dozens of filters to help them find the exact type of campground they’re looking for, and the Drive Time feature enhances that lineup. In addition to finding a campsite within a specific timeframe from their current location, Drive Time is a great planning tool as well.

For example, while in The Dyrt app, change “Find camping within a driving distance from current location” to “Denver.” Set it to view campgrounds within 1.5 hours of driving, click “View Results” and in a matter of seconds 385 campgrounds, RV parks, free overnight parking areas and more are mapped out clearly for the user. It’s also helpful for situations where a campground may be nearby “as the crow flies,” but there’s no convenient direct route to get there.

“Trying to figure out where to go camping every weekend was the reason I started The Dyrt in the first place,” says Sarah Smith, founder of The Dyrt. “Drive Time would have helped immensely in those days. We would have set it for one hour and made it our mission to stay at every campground in the surrounding area.”

If you’re a PRO member, try it out for yourself. If not, sign up for a seven-day free trial before you hit the road.

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REI Apologizes for ‘Mistake’ Supporting Interior Secretary

EDITOR’S NOTE: The following is an excerpt of a lengthy posting by REI on its website on April 9.

Are you an REI customer concerned about Trump’s cuts to national parks? Then the co-op has a message for you: We messed up.

In an extraordinary announcement posted to REI’s social media accounts on Wednesday, April 9, REI’s new president spoke directly to the retailer’s millions of customers. Mary Beth Laughton, a longtime board member who officially took the reins of the company on March 31, said REI had “made a mistake” by signing a January letter in support of Doug Burgum, Trump’s pick for Secretary of the Department of the Interior.

REI joined dozens of other outdoor groups in the letter, including the nonprofit PeopleForBikes, the Outdoor Industry Association, and many other advocacy organizations.

The co-op signed the letter because it “wanted a seat at the table,” Laughton said in her video message. But in the months since then, Laughton acknowledged that Burgum and Trump have made decisions that endanger access to public lands, causing REI members to “share their disappointment” with the co-op.

As a result, she officially retracted REI’s endorsement of Burgum, who oversees the National Park Service as part of his job as Interior Secretary.

“Signing that letter was a mistake,” Laughton said in a video posted to Instagram. “The actions that the administration has taken in regards to public lands are completely at odds with the values of REI.”

Click here to read the full posting by REI.

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BioLite Announces ‘Premier’ Acquisition of Goal Zero

BROOKLYN, New York – BioLite and Goal Zero, two pioneers in the portable power and off-grid energy sector, Tuesday (April 15) announced that BioLite acquired Goal Zero, bringing together two industry leaders dedicated to innovation, impact, and building an energy future that is accessible to all, according to a release.

With a shared mission to provide reliable power to adventurers, families at home, and communities around the world, this acquisition marks a milestone in the evolution of off-grid energy. By uniting BioLite’s award-winning designs and business model with Goal Zero’s industry-leading solar and high-capacity power technology, the combined company will deliver a comprehensive vision for supporting life beyond the grid.

“Together, we embody the whole front of energy,” said Jonathan Cedar, CEO of BioLite, “From portable power to lighting, cooking to refrigeration, we fully serve a customer across all critical touchpoints of their energy needs. In a fragmented landscape, we are committed to doubling down as a trusted destination for outdoor energy with names you recognize and depend on both in the outdoors and at home.”

“Ten years ago, Goal Zero pioneered the creation of the portable power category for the outdoors,” added David Grayson, VP of Outdoor Market Sales. “With BioLite, we are thrilled to build the next chapter of outdoor energy and introduce a new generation of customers to the world of renewables and rechargeables, offering a compelling and high-performing alternative to gas and disposables.”

The BioLite and Goal Zero brands will continue in the marketplace while combining the core sales, operations, marketing, and engineering teams. The combined business will continue to operate under the ownership of BioLite and the leadership of Founder and CEO, Jonathan Cedar. Users can expect to see customer favorites from both brands stay on shelves and online and a full pipeline of product innovation starting in Fall 2025. In addition to core outdoor channels, the organization will continue to expand into the Home Energy space in 2025 and beyond with larger offerings designed to service an increasingly unreliable grid.

“To go from competitors to colleagues is an incredible transformation that, ultimately, directly benefits our end users and retail partners,” says Cedar, “As we weave our two brand stories together over the coming year, we’re excited for our respective loyal customer bases to learn more about the products available and how this all furthers our vision of Energy For All.”

Outdoor customers and industry professionals will get their first look at the new organization’s 2026 product lineup at the Switchback Tradeshow on June 16, 2025. Offering a view into the Future of Camp Energy and Off-Grid Power, visitors can expect to see a robust offering across portable power, lighting, cooking, and cooling and how the solutions work together to deliver a complete energy ecosystem that is easy to use and built on renewable technologies.

The combined scale will also enhance both brands’ ability to drive social impact, expanding initiatives that bring clean energy solutions to off-grid communities globally. By pairing BioLite’s established Africa-based impact partnerships with Goal Zero’s solar-generator portfolio, the unified organization can meet the growing demands of emerging markets looking to leapfrog the traditional grid.

About BioLite

BioLite is a social enterprise that develops and distributes off-grid energy products for people living beyond the traditional grid. Serving outdoor, home, and emerging markets, the self-reliant energy company has reached over 15 million users with innovative power, lighting, and cooking solutions. The company has received numerous recognitions, including the CES Innovation Award, Popular Science’s Best of What’s New, Fast Company’s Innovation by Design Awards, BusinessWeek’s Most Promising Social Enterprise, and a nomination for Outdoor Retailer’s Inspiration Awards. Headquartered in Brooklyn, N.Y., the company was founded in 2009 by Jonathan Cedar and Alec Drummond. Discover more about BioLite at BioLiteEnergy.com.

About Goal Zero

A global leader in clean, consumer power solutions, Goal Zero created the portable power station category in 2009, following a humanitarian mission to bring sustainable energy to those in need. Since then, it has evolved its clean power solutions to meet expanding customer needs from emergency outages at home to professional and outdoor recreation needs at the campsite, tailgate, worksite, or off-grid events. Their solar panels, power stations, and accessories allow you to power anything, anywhere. For more information, visit www.GoalZero.com.

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Renogy Super Slim Solid State Battery Gets Top Honors

NEW YORK CITY, – The Super Slim Solid State Battery from Renogy has been named the Best RV Battery (2025) by Expert Consumers, a recognition that underscores its innovation, safety and performance in the RV and overlanding market, according to a release. As RV owners and off-grid enthusiasts increasingly demand reliable, space-efficient, and high-performing power solutions, the award highlights Renogy’s leadership in addressing these needs.

Best RV Battery

  • Renogy Super Slim Solid State Battery – an ultra-thin, high-performance energy solution designed for tight spaces, offering advanced safety, durability, and connectivity for RV and off-grid applications.

What is a Solid State Battery?

Solid-state lithium batteries (SSLBs) differ from traditional lithium-ion batteries by utilizing inorganic solid electrolytes instead of liquid or gel-based electrolytes. This technology offers enhanced safety, higher energy density, and longer cycle life, making SSLBs the most promising advancement in battery technology. As solid-state batteries gain adoption, they are expected to replace conventional lithium and lead-acid batteries in various applications, including RV power systems.

The Renogy 12-volt, 104Ah Super Slim Solid State Lithium Battery sets a new standard for compact energy storage. With a thickness of just 61mm (2.4 inches), it is designed for installation in tight spaces, such as behind or under seats, making it an ideal choice for truck campers and 4×4 vehicles. This ultra-thin profile, combined with advanced semi-solid-state technology, ensures maximum usability without compromising safety or performance.

Expert Consumers cited the battery’s combination of innovation and reliability in its selection process. A spokesperson for the group stated, “The Renogy Super Slim Solid State Battery redefines what is possible in compact power solutions. Its safety features, space-saving design, and long lifespan make it a standout choice for RV and off-grid applications.”

Improving Thermal Stability

The battery features semi-solid-state cells that heat up nearly nine times slower than traditional lithium batteries, significantly enhancing thermal stability and reducing the risk of thermal runaway. Its solid electrolyte eliminates risks associated with leaks or fires, providing RV owners with peace of mind on their journeys. Designed to withstand high temperatures and vibrations, it ensures consistent performance, even in extreme environments.

Durability is further supported by its impressive performance metrics. The battery boasts a cycle life of 6,000 cycles at 80% depth of discharge, ensuring years of reliable power. Its high discharge capacity of 200A supports seamless operation with a 2000W inverter, allowing users to power essential appliances like refrigerators and lighting with ease. The battery’s ability to charge at low temperatures—down to 14°F (-10°C)—further enhances its suitability for diverse climates and terrains.

In addition to its robust safety and performance, the battery incorporates connectivity features that enhance user experience. Bluetooth and CAN integration enable real-time monitoring via the Renogy ONE display and the DC Home app. This functionality simplifies energy management and ensures users stay informed about their power usage and battery health, an increasingly important feature for modern off-grid adventurers.

Renogy, a global leader in off-grid solar power solutions, has a well-established reputation for providing high-quality energy products. Headquartered in Ontario, California, the company operates in over 30 countries and maintains 11 global research and development sites. Renogy specializes in solar panels, charge controllers, inverters, batteries, and other components that enable users to build customized off-grid energy systems. The company’s products are designed to be practical, accessible, and DIY-friendly, reflecting its mission to make renewable energy more widely available.

The Super Slim Solid State Battery is part of Renogy’s broader commitment to innovation in energy storage technology. As the RV and overlanding markets grow, there is increasing demand for solutions that combine compact design, high safety standards, and reliable performance. Solid-state technology represents a significant advancement, offering increased efficiency, longer lifespan, and greater resilience to extreme operating conditions compared to traditional lithium and lead-acid batteries.

This recognition by Expert Consumers aligns with broader trends in the RV and off-grid markets, where the need for compact, reliable, and safe power solutions continues to rise. The ability to store energy efficiently and safely while minimizing space requirements is essential for RV owners and overlanders seeking to maximize both performance and convenience.

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GEN-Y Intros VOYAGER TORSION-FLEX Cargo Hitch

NAPPANEE, Ind. — Whether you’re headed for the campsite, the trailhead, or the next big weekend adventure, GEN-Y Hitch’s all-new VOYAGER is designed to make your journey smoother, safer, and more reliable than ever, according to a press release. This innovative TORSION-FLEX cargo carrier hitch brings stability and comfort to outdoor enthusiasts who need dependable gear that keeps up with their lifestyle.

At the heart of the VOYAGER is GEN-Y’s patented TORSION-FLEX Technology, which works behind the scenes to dramatically reduce movement between your cargo carrier and hitch receiver — meaning less stress on your cargo, your vehicle, and your ride. Whether you’re hauling coolers, bikes, camping gear, or even towing a small trailer, the Voyager helps you travel with confidence.

“We built the Voyager for people who live for the weekend, who want to pack up, head out, and enjoy the outdoors without worrying about their gear,” said Donna Schmucker, Marketing Director at GEN-Y Hitch. “It’s all about a smoother ride, better stability, and making every trip a little easier.”
VOYAGER Key Features:

  • Reduces Movement – creates a more comfortable towing experience
  • Dual Purpose – use it as a cargo carrier hitch or a trailer hitch
  • Keeps Your Gear Stable – more stability on uneven roads and trails
  • TORSION-FLEX Technology – absorbs road shock so your cargo doesn’t have to
  • Proudly Made in the USA – designed with durable, high-quality materials

Built for campers, overlanders, bikers, and explorers, the Voyager adds peace of mind to every adventure. Load up, hitch up, and hit the road — the VOYAGER has your back.

Available April 17th through GEN-Y dealers and online at www.genyhitch.com.

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Storyteller Overland Brings ‘Badassery to the Big Apple’

BIRMINGHAM, Ala. – This April, a cosmic shift will be felt at the New York Auto Show as Storyteller Overland rolls into the city with its full lineup of adventure vans and expedition trucks, according to a release. Known for designing and engineering vehicles that thrive off the grid and beyond the map, Storyteller is bringing its signature spirit of overland innovation into the heart of Manhattan — proving that even in a city of skyscrapers and subways, there’s still room to live free and explore endlessly.

Front and center at the Javits Center from April 18th through April 27th, will be Storyteller’s iconic builds, including the rugged, go-anywhere BEAST MODE with the EVICTUS Advanced suspension and the all-new, highly versatile, seats-five CREW MODE—both part of the company’s award-winning lineup of adventure vans. Also making their New York debut are the GXV HILT and GXV EPIC, Storyteller’s next-level expedition trucks built to conquer the most extreme terrain while offering premium comfort and capability. If you’re dreaming of exchanging the concrete jungle for offroad adventure or just dreaming of a less expensive New York apartment on wheels, these vehicles redefine what’s possible.

Get hands-on with each Storyteller vehicle, step inside to explore the interiors and meet the team behind the builds. Whether you’re a hardcore overlander, a weekend warrior or just overland-curious, you’ll no doubt find a vehicle that can make your adventurous dreams a reality.

Storyteller Overland is attending the Auto Show to remind people that freedom, spontaneity and community are more relevant than ever—even in the busiest city in the world. As more people look to escape the noise, Storyteller’s lineup and ethos highlight how attainable and comfortable that escape can be.

The New York International Auto Show is open to the public from April 18 through April 27, 2025 at the Jacob K. Javits Convention Center in Manhattan.

About Storyteller

Storyteller Overland is widely regarded as the world’s most all-encompassing and highest quality overland vehicle manufacturer. Launched in 2018 by its Founder Jeffrey Hunter and a dedicated group of automotive and outdoor enthusiasts, the mission of Storyteller has always been to inspire and equip its growing community of adventurers with the proper gear, resources and mindset to “live free, explore endlessly and tell better stories.” Storyteller centers itself around its vision that the overlanding community is a diverse, kind and inclusive group of rugged individualists drawn together by a shared belief that life’s greatest luxury is saying “yes” to the next epic adventure. Based in Birmingham, Alabama, Storyteller provides

consumers around the world with the ability of saying “yes” to a premium quality brand with dealer financing solutions you can afford built by a team of industry veterans you can trust.

Find Storyteller’s complete array of products and experiences at Storytelleroverland.com or visit the brand on social @StorytellerOverland

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Airstream Adventures Parent Co. Reports COO Transition

MEDFORD, Ore. – Lithia & Driveway (NYSE: LAD), the parent company of Airstream Adventures, has announced that Adam Chamberlain will transition from his current role as Executive Vice President and Chief Operating Officer effective June 1 to join Mercedes-Benz as CEO of Mercedes-Benz USA.

“We are incredibly grateful for Adam’s leadership as our Chief Operating Officer and the value he brought to Lithia & Driveway,” Bryan DeBoer, president and CEO of Lithia & Driveway, stated in a release. “His contributions have helped strengthen our operations, sharpen our offerings and customer awareness, drive growth, and advance our strategy. This is the beginning of a new chapter in our long-standing partnership with Mercedes-Benz, and Adam remains committed to our shared success.”

LAD’s mission of Growth Powered by People ensures that the company has a deep bench of talented operational leaders. LAD’s Regional Presidents and Regional Vice Presidents will now report directly to Bryan DeBoer. The team’s experience, commitment, and leadership ensure that LAD will continue its high velocity and remain well-positioned to continue executing the company’s strategy and driving towards our potential.

About Lithia & Driveway (LAD)

Lithia & Driveway (NYSE: LAD) is the largest global automotive retailer providing a wide array of products and services throughout the vehicle ownership lifecycle. Simple, convenient, and transparent experiences are offered through our comprehensive network of physical locations, e-commerce platforms, captive finance solutions, fleet management offerings, and other synergistic adjacencies. We deliver consistent, profitable growth in a massive and unconsolidated industry. Our highly diversified and competitively differentiated design provides us the flexibility and scale to pursue our vision to modernize personal transportation solutions wherever, whenever and however consumers desire.

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RVWA Notes Success of 1st Women’s RV Systems Class

ELKHART, Ind. – The RV Women’s Alliance Charitable Foundation is proud to announce the successful completion of its first Female RV Systems class of 2025. This class, in partnership with Fleming College of Peterborough, Ontario, has been in the works for over a year with help from Stacey and Al Robinson of Great Canadian RV. The RVWACF is so proud of its success for the fifteen women who completed the course and is eager to possibly provide more classes in the future to enrich our Canadian membership base.  

The partnership between RV Women’s Alliance and Fleming College was the first of its kind in Ontario specifically designed to help women expand their knowledge of RV Systems. The class was developed in coordination with Fleming’s new two-year accredited program in RV, marine, and small engine service aimed at servicing the growing demand for skilled professionals in these respective industries.  The fifteen-person class garnered much attention and had a waiting list to attend.

In reviewing our All-Female Tech Course that we began in 2021, it was apparent that we had the opportunity to bridge the knowledge gaps between the technician side and operations side of the industry.” Says Jessica Rider, RVTI master certified technician, owner of Pull Through Sites Mobile RV Repair, and instructor of the RVWACF RV Systems Courses. “Through this newly revised course we are educating women on the basics of RV systems so they may deepen their knowledge and provide additional value to their companies. We have taken the gold standard curriculum that RVTI offers and combined it with deeper knowledge of how each piece of the curriculum applies to the daily functions of each participant who takes the class.”

The course received praise for its curriculum combining classroom learning, real-life scenarios, and hands-on training in a brand-new lab designed specifically for RV and small engine courses at Fleming College. The students received expert instruction from seasoned professionals, ensuring they were equipped with the latest industry techniques and knowledge.

One participant stated that “it was fantastic to connect and discuss the industry with other like-minded women. Jessica was an excellent teacher, and it was evident that she had vast hands-on experience in the field. This was a valuable experience and I would encourage anyone who has the opportunity to attend to do so!”

Jessica Prazeres, Fixed Operations Manager for Sicard RV in Smithville, Ontario remarked, “I recently had the pleasure of taking a course through RVWA, and I couldn’t be more impressed. A huge thank you to Jessica Rider, our instructor, whose expertise and passion made the entire experience exceptional. Jessica’s teaching style was engaging, making even the most complex topics easy to grasp. She created a supportive learning environment that encouraged A group of women wearing hard hats

AI-generated content may be incorrect.participation, and her ability to break down difficult concepts was second to none. The curriculum itself was top-notch, well-structured, and thoughtfully designed, ensuring that we not only understood the material but also gained practical skills that will last well beyond the course. It’s clear that RVWA is committed to offering high-quality training, and I truly believe this course is a prime example of that. I only wish there were more opportunities like this one. It was a wonderful experience from start to finish, and I’m grateful for the opportunity to have participated. Thank you again, Jessica, for your outstanding instruction, and thank you to RVWA for providing such a fantastic learning experience. Keep up the great work!”

Taking the Course to the Next Level

The revamped RV Systems course, which launched in January 2025, aims to create an empowering space for women to explore and thrive in the rapidly growing RV industry. Throughout the course, participants gained hands-on experience in RV systems, learning the technical skills necessary to complement their daily duties. The course is ideal for women at any level but especially for those in parts, warranty, tech service, customer service, etc. and helps participants understand the basics of how electricity, water, and propane flow in an RV in addition to understanding the basics of appliances, generators, body, and chassis.

The success of this program is part of the RVWACF’s larger strategy to educate women in all areas of the RV Industry, offering training programs designed to equip women with the skills to excel. With its emphasis on enhancing skillsets, leadership development, mentorship, peer support, and networking opportunities, the RVWACF is empowering women to develop deeper knowledge while bridging gaps currently faced within the industry.

Looking Ahead

RVWA is already planning to expand its RV Systems program to accommodate even more students in the coming months, with OEM training later this month, an evening class this June, and dealership expansion across the United States. RVWACF is exploring partnerships with RV manufacturers, suppliers, dealerships, and service centers to provide opportunities to host and/or sponsor classes.

“We are excited to offer this revamped training to women of the industry because it allows the RVWACF to not only further our mission of education, but make a serious impact on the gaps between sectors of the industry.” Jessica continued, “the women in this first class were excited to understand the fundamentals so they could work in partnership with the technicians in their dealerships to service units faster instead of continuing to hit walls when it came to processing claims and service tickets. Bringing this course to all sectors of the industry allows RVWA to create deeper partnerships and begin to help overcome the challenges faced at every level of ensuring customers continue to come back to the RV industry over and over again.”

The RVWA Charitable Foundation is proud of the continued growth and success of this innovative program and to contribute to solutions for knowledge gaps and educational opportunities for women in the RV Industry.

For more information on the RV Systems program with the RVWACF or to learn about upcoming courses, please visit RVWA or contact [email protected].

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RVDA Keynote Speaker to Focus on Brand Experiences

Ryan Estes

FAIRFAX, Va. – Best-selling author and former Fortune 500 company chief revenue officer Ryan Estis will deliver the keynote address during the Tuesday general session of the 2025 RV Dealers Convention/Expo on Nov. 11th at Paris Las Vegas.

During his keynote address, “The Art of Standing Out: Leveraging Remarkable Experiences and Experimentation to Create Brand Evangelism,” Estis will explore how category-leading companies have cracked the code to meet evolving customer expectations through people, aligning employees around a common purpose, and empowering them to deliver the extraordinary.

Attendees will gain a fresh understanding of how putting customers at the center of business strategy can profoundly impact dealership performance. Audiences will leave with strategies to create remarkable experiences that earn customers for life.

Estis is the author of “Prepare for Impact” and founding partner of ImpactEleven. His human-centered business philosophy teaches that the key to meaningful results lies in elevating people to their highest potential. His expertise includes advisory work for companies ranging from startups to Fortune 500 giants including Mayo Clinic, Mastercard, the NBA, Pfizer, IBM, Deloitte, McKesson, CVS, and State Farm Insurance.

The annual convention, set for Nov. 10-14th, is sponsored by RVDA of the U.S., RVDA of Canada, and the Mike Molino RV Learning Center.

About the RV Dealers Convention/Expo

The convention brings together North America’s top dealership personnel for a week of in-person networking and continuing education workshops designed for dealers/GMs, sales, fixed ops, F&I, and digital marketing professionals.

The annual RVDA convention also includes opportunities to interact with leading manufacturers, suppliers, and RV industry business partners in the Expo. Regular updates will be posted on the convention website, Facebook, Instagram, LinkedIn, and X. Companies interested in partnership, sponsorship, exhibiting, and Vendor Training +Plus opportunities can contact Julie Newhouse at (703) 364-5518 or email [email protected].  

Official hotel registration information is available here. RVDA is alerting members and RV industry partners about potential email scams or phishing campaigns where malicious actors are either impersonating the RVDA and its staff, claiming to work with RVDA, or acting as a third-party vendor to book hotel rooms in Las Vegas during the convention/expo in November. Book your rooms using the information and links provided on the convention website.

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Priority RV Network Unveils New Brand, Strategic Vision

HENDERSON, Nev. — Priority RV Network (PRVN), the nation’s premier cooperative of independent RV dealers, proudly unveiled a refreshed brand identity and bold new strategic direction at the 2025 PRVN Annual Dealer Meeting in Henderson, Nev., according to a release.

This strategic vision was formally announced to PRVN dealer members during the kickoff of the annual meeting on Wednesday, April 15, setting the tone for a powerful and unified year ahead, the release continued.

With a growing national footprint and stronger alignment across its dealer and vendor community, PRVN is entering a new era—defined by elevated brand presence, streamlined communication, and a renewed focus on cooperative advantage.

“This network has always been about the power of unity,” said Nicole Schantz, executive director of PRVN. “Now that key foundational elements are in place, it’s time to amplify our strengths — starting with a brand that reflects where we’re headed.”

PRVN Executive Director Nicole Schantz

A New Look, A Clearer Path

As part of this evolution, PRVN revealed a redesigned logo that honors its legacy while positioning the brand for the future.

Highlights of the new identity include:

  • Modern, timeless and professional style that reinforces PRVN’s growing national presence
  • Colors of Navy and Deep Red, symbolizing confidence, trust, and strength

“We’re excited to officially launch this updated logo — but this is just the beginning,” said Schantz. “As with any brand refresh, it will take time to fully roll out. Over the coming months, members and partners can expect to see updates across our website, marketing materials, and signage. We’re proud of this modern evolution, and we’re committed to ensuring it’s implemented thoughtfully and with purpose.”

A Sharper Value Story

With the RV industry evolving and consumer expectations rising, PRVN is strengthening its positioning as the most trusted, value-driven network in the country. The focus moving forward is on collective impact — dealers and vendors working together to deliver smarter business outcomes and greater consumer confidence and experience

“As a cooperative, our competitive advantage lies in our ability to come together—for buying power, strategic growth, and shared success,” Schantz added. “This new identity helps us tell that story clearly, boldly, and consistently.”

And this is only the beginning, the release continued.

“Our competitive advantage will continue to expand–This brand refresh is a foundational step in making PRVN a more recognizable, trusted name for RV buyers nationwide. Our aim is to reinforce the value of buying from a PRVN dealer — where consumers can expect priority nationwide service, post-purchase perks, and a commitment to customer care that extends far beyond the sale.” said Schantz

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