Free marketing lunch to discuss trade show planning

(June 8, 2012) -- Chad Root, president of Spearhead Sales & Marketing, will lead the discussion, which will include such topics as show booth selection, pre-show promotion, booth design, preparing your show team, lead capturing and post show follow-up, and integration with web, social media, advertising, PR and sales promotions. Time will also be allotted for participants to “swap stories” and learn about the trade show experiences of others.