KOA Tucson embraces challenge of serving two types of customers

(May 6, 2014) -- Snowbirds who had booked seasonal reservations for the campground, especially those who had done so for years, were concerned that the newly branded KOA would be soon "overrun" with children, Gooch explained. And, he faced some heat in April when the park hosted a rally of fulltime RVing families that brought in 134 children for five days.