Evanne Schmarder talks digital marketing on Podcast 247

Evanne Schmarder, author of the new book Marketing Your RV Park or Campground Online, talks about social media myths and some of the biggest mistakes business owners are making when using social media platforms. She also explains why branding is more than just developing and using a logo. She describes a tip that helps business owners visualize who their ideal customers are so that they can craft specific messages to reach them. Source