Month: February 2019

“In 2013, our dealership had sold 713 RVs,” said Henrickson. “The following year, after we got the new Dealer Spike website up with SEO, we sold 855 RVs. After we introduced SEM in 2015, even with fairly conservative spending at the beginning, we sold 1,353 RVs.” Source

Eight out of 10 people state that negative information found online made them change their mind about a purchasing decision, and 49% of consumers said they need to see at least a four-star rating before they choose to do business with a company. Source

Whether it is expert advice from marketing authorities, conversations that lead to conversions, or a time-tested leads system, Gap Marketing helps RV dealerships fill the gap between the dealership's website hundreds of shoppers that visit the site. Source

"Auction volume was up across the board, as dealers have begun to stock up their lots to take advantage of the influx of buyers," Lawrence explained. "Motorized values dropped a bit at auction last month, but towables of all types have looked strong for several months.” Source

Fred’s Appliance, which operates stores in Spokane and Kennewick, Wash., recently paid $448,627 in back taxes and a $10,000 fine for selling service contracts to customers in the state. Source

"Looking ahead, consumers expect the economy to continue expanding. However, according to The Conference Board’s economic forecasts, the pace of expansion is expected to moderate in 2019,” said Franco. Source

The RISE Award finalists in both the OEM and aftermarket categories will be recognized during the 2019 RV Industry Awards ceremony at RVX: The RV Experience, hosted by the RV Industry Association (RVIA) March 14 in Salt Lake City. Source

The glamping market in US is projected to reach a revenue of around $1 billion by 2024, growing at a CAGR of over 15% during 2018-2024. Source

Cummins announced the appointment of Cary Chenanda, Julie Furber, Diana Rey-Marrero and Shon Wright as vice presidents of the company. Source

Summer's coming and you know what that means! It's time to start having fun and plan your next camping trips. For the first-timers, I'm sure it's all so exciting, but also at the same time, daunting! After all, where do you start and how you plan that successful camping trip? Source