OPINION: Is it time to deploy secret shoppers?

(May 20, 2015) -- At least with baby boomers, store managers had a chance to resolve a bad experience. If a problem occurs, millennials generally won't give the business owner or manager the chance to do it right. In an era of changing paradigms, I would think RV dealers and campground owners would want to know how their business is being perceived by real people.

Lippert Raises Funds for Larry The Window Guy

There were tears and hugs as Larry “The Window Guy” was reunited with his Lippert Components Inc. work family of 31 years on May 5. Plant 228 came together to welcome Larry as he visited the facility for the first time since his surgery and cancer treatment. Everyone wore shirts with a cartoon depiction of Larry […]

Motorhomes Attracting a Diverse Demographic

Nine years ago, Chris Dunphy traded his long Silicon Valley commute for a different life on the road. He bought a 16-foot teardrop trailer, hit the highway, and hasn’t looked back since. Today, he and his partner, Cheri Ve Ard, a software developer from Florida whom he met eight years ago, crisscross the country in […]