Report: GE Selling off GE Capital Business Unit

General Electric said today (April 10) it is selling its GE Capital banking business, in the latest attempt to simplify the conglomerate and concentrate on the best-performing segments. USA Today reported that the slicing off of GE Capital began with the sale of Capital’s real-estate assets — a hodgepodge of factories, commercial loans, and apartment […]

Lippert Intros New Alumi-Tread Hybrid RV Step

Lippert Components Inc. (LCI) has introduced the new Alumi-Tread hybrid RV step, featuring strong, steel linkage and attractive aluminum treads with anti-slip rubber grooves for excellent traction. “We’re always seeking customer feedback so that we can develop the products our customers really want, and this new hybrid Alumi-Tread step brings together some of our customers’ favorite step […]

The ‘quiet company’ offers lesson in PR 101

(April 10, 2015) -- Other companies watching the Forest River situation unfold may appreciate a lesson in Public Relations 101. Public relations differs significantly from marketing, yet many companies think they are one in the same. Wrong. Marketing is about the sale, while public relations is about the message and reputation.

KING Debuts ‘Dual-Purpose’ Satellite Antennas

KING is introducing two new automatic satellite TV antennas for use with DISH and DIRECTV satellite services to “take better advantage of sales volume derived from its portable satellite antennas while offering improved ROI for its dealer and distributor partners.” The Bloomington, Minn.-based company reported in a press release that the new, second-generation KING Tailgater for […]

Winnebago Leading ‘Compact’ Coach Segment

Winnebago Industries Inc. is forging a distinct new market for compact, fuel-efficient motorhomes. The Forest City, Iowa-based company, which is hosting its annual Dealer Days in Las Vegas this week, reported that the builder owns a 43.2% market share in calendar 2014 for this segment. “We define a compact motorhome as any Class A, B or C product […]