Boat Industry Finds Footing; Expects Solid 2014

Interest in boating has picked up months before the spring thaw. The Milwaukee Journal Sentinel reported that dealerships and industry experts said the steep decline in boat sales during the recession has reversed, with business inching back to more normal levels. New powerboat sales were up 10% in 2012, the industry’s first sign of recovery, [...]

Elite Firms Team with Airstream to Market Brand

In 2013, chances are you probably saw an iconic Airstream travel trailer somewhere other than in a campground. That’s because the “silver bullet” trailers are becoming more popular with brands across the world using the functional and recognizable shape to activate innovative marketing campaigns, according to a press release. Last year, Airstream Inc. partnered with [...]