Montpelier Creek becomes first KOA Journey

(July 11, 2013) -- While the Marshalls had three new KOA “brand positions” to pick from, they decided the Journey brand (geared to appeal to overnight campers looking for a relaxing stop before the next leg of their journey) was their best fit. Kampgrounds of America is also adding KOA Holidays for longer, base-camp-like stays; and KOA Resorts for a more luxury camping experience.