KOA Undercover Boss promoted on Times Square

(Jan. 4, 2013) -- New Year’s Eve revelers in both New York’s Times Square and the Las Vegas Strip were greeted with 30-foot-tall images of Kampgrounds of America CEO Jim Rogers. The billboards are part of the promotional effort for the upcoming KOA episode of “Undercover Boss,” which airs on CBS channels across the country Jan. 11.