Auto Study Shows Dealers Sitting on Web Leads

At Proctor Honda in Tallahassee, Fla., salespeople are expected to respond to Internet leads within 20 minutes. Why? Because online shoppers are receptive for only a few minutes, says Alex Jefferson, e-commerce director for the three-store Proctor Dealerships group. “The closer you can reach them while they’re in the right mental state [to listen], the [...]

Tenn.-Based TrailManor Partners With Lazydays

Jacksboro, Tenn.-based TrailManor Manufacturing Co. announced today (Jan. 27) that an agreement has been reached with Lazydays RV to represent the builder’s ultralight “retractable” travel trailers. “TrailManor has been manufacturing these low profile trailers for 31 years,” said Cleo Jean Eickhoff, vice president of marketing for TrailManor. “Our unique and patented Torsion Power Lift System [...]

RVers Dreaming of Summer at Minnesota Show

Dreaming of an escape from the cold winter weather was a common theme among the Saturday visitors to the 9th Annual RV and Outdoor Sport Show at the Verizon Wireless Civic Center in Mankato, Minn. The event also drew numerous buyers motivated by larger changes in the improving economy and ongoing trends in family sizes. As [...]

Snowbirds Endure Chilly Weather at Miss. Parks

Another dreary, chilly morning on the Mississippi coast met snowbirds at the Southern Comfort RV Park. As reported by WLOX TV, January hasn’t been very southern, and it certainly hasn’t been comfortable. That’s why Brenda Petty from north Alabama is bundled up, sitting next to a heater. “When we arrived here on Friday, there was [...]

Shipments up 14.3% in Dec., 12.4% for Full Year

RV wholesale shipments tracked by RVIA reached 321,127 units in 2013, a gain of 12.4% over the previous year. This was nearly twice the annual total of 2009 and marked the fourth consecutive annual increase since the end of the last recession for the RV industry. Monthly totals saw wholesale deliveries climb 14.3% in December, rising [...]

International RV World Hosts ‘Lightweight’ Expo

Michigan-based International RV World is holding its first Lightweight RV and Campground Expo this weekend at the Bay City Civic Arena. According to a press release, the event began on Friday (Jan. 24) and runs through Sunday, and will feature food, raffle prizes, campground information and live music. The expo will be debuting new lightweight [...]

Dealer Webinar to Cover Vehicle Lifts and Safety

Dealerships operating vehicle lifts in their service bays can get compliance guidance straight from the Automotive Lift Institute during a free dealer webinar on Jan. 28 at noon EST. According to a press release, the webinar is provided to dealers by the Mike Molino RV Learning Center through a partnership with online marketing firm KPA. [...]

VIDEO 2: ‘ROTV’ Turns Lens on Louisville Show

This week’s “Rollin’ On TV” segment features an in-depth report from December’s Louisville Show and an overall look at what’s new for 2014, including Winnebago Industries Inc.’s new Viva motorhome. Also, ROTV checks out the Sidekick camping trailer made by Great West Van in Winnipeg, Manitoba, a remote control trailer maneuvering system from Truma Corp., [...]

Paul Evert’s RV to Appeal Defamation Judgment

Lawyers representing Fresno, Calif.-based Paul Evert’s RV Country said Wednesday (Jan. 22) the dealership will appeal a $4.5 million defamation judgment against the company and some of its employees, according to a report by the Fresno Bee. Fresno County Superior Court Judge Jeff Hamilton ruled that Paul Evert’s RV Country and three of its employees — [...]