Guest Blogger

(Nov. 9, 2015) -- One of the biggest trends heading into 2016 is the use of drones to create overhead views of campground and RV park properties. But, that trend is going to end badly and possibly expensively for some unlucky park owners.

(Nov. 3, 2015) -- If the app doesn’t look professional, no one will download it. If it doesn’t deliver results, everyone will delete it. Let’s also not forget that pushing your app out before it is completely functional will only have a negative effect, since it can be reviewed the moment it goes live.

(Oct. 26, 2015) -- I visit dealerships where no attempt is made to measure and analyze data and others where techs spend lots of time collecting data that’s never actually analyzed. So instead of sharing a dozen indicators that most managers won’t use, I’ll focus on just three. Key in on these areas and you’ll make more money in your service department.

(Oct. 26, 2015) -- Regarding all the “conspiracy theories” that seem to be running rampant right now in many areas, I’m with Bernie Sanders. He’s tired of hearing about all the emails and personally, I’m tired of hearing all the “industry noise.”

(Oct. 23, 2015) -- Research shows that one employee with a negative attitude can infect your entire team with his defeatist behavior. To inoculate our staff from bad apples, we first need to understand why people adopt attitudes that seem to have no professional payoff.

(Oct. 21, 2015) -- Keeping in mind the “three clicks and they’re out” rule of thumb, try not to violate these common sense usability rules. It is time for you to evaluate your website not as the business owner but as a potential customer. How many customers has your website driven away today?

(Oct. 15, 2015) -- As dealers, we need to meet with our local and national representatives personally, emphasize the economic impact of our industry, and support both our state organizations and the national RVDA. Nationally, RV dealers rack up more than $14 billion in total sales, employ more than 31,000 people, and have a payroll in excess of $1.3 billion.

(Oct. 7, 2015) -- Until recently, we frequently exceeded the regional and national market share for the Itasca brand. We have received numerous Circle of Excellence awards, including last year. We have also been recognized as a Top 10 western region dealer. Today, Chisolm Trail RV is in the process of being terminated as a dealer by Winnebago Industries.

(Sept. 28, 2015) -- Campground owners don’t charge campers to be mean, they charge campers so the campground can stay in business and continue to offer YOU, the camper, a better camping experience week in and week out every year.

By Roger Ford Ford’s RV Refrigeration Training Center I applaud the RV industry leaders. Today, the RV lifestyle and industry is on an uphill swing, but with these leaders comes great accountability. What about the future? A self-destructing trend. We have been specializing in comprehensive RV refrigerator repair for 31 years. In the last few ...