WACO Head Touts Alliances To Boost Tourism

No tourism-oriented business can make its location a “destination” without help. In conveying this message to representatives of Wisconsin’s Columbia County Visitors Bureau (CCVB) on Wednesday (March 30), Lori Severson was preaching to the choir. The Portage Daily Register reported that Severson, executive director of the Wisconsin Association of Campground Owners (WACO), offered numerous ideas for partnerships […]