Ashurst: ‘PR Arena is a Core Mission for RVIA’

A team of RV industry marketing professionals reported how the Recreation Vehicle Industry Association’s (RVIA) public relations efforts are helping boost awareness of RV travel and camping among consumers at “Outlook 2015: Good Things Ahead,” the kickoff event to the National RV Trade Show in Louisville, Ky. In a presentation titled “Ready to Roll,” RVIA […]