Ashurst Details PR, Go RVing Strategy for 2014
James Ashurst, vice president of public relations and advertising for the Recreation Vehicle Industry Association (RVIA), presented a compilation of public relations and Go RVing highlights from the past year during the Louisville Show’s Outlook Breakfast. After the breakfast, Ashurst shared with RVBusiness future marketing strategies planned for 2014 and beyond. “Our goal remains simple: grow [...]