KOA Named a Top Recession-Resistant Franchise for 2025

BILLINGS, Mont. – Kampgrounds of America, Inc. (KOA), the world’s largest network of privately owned campgrounds, is pleased to announce they have been named one of the Top Recession-Resistant Franchises for 2025 by Franchise Business Review, an independent market research firm specializing in franchisee satisfaction.

The recognition is based on survey feedback from more than 35,000 franchise owners across over 365 leading franchise brands. KOA was one of only 50 franchises to earn a spot on the exclusive list, demonstrating both exceptional franchisee satisfaction and a proven ability to perform well during economic downturns.

Franchisees were asked to rate their experience across 33 key areas, including training and support, leadership, operations, culture, and financial opportunity. KOA significantly outperformed industry benchmarks, with 94% of franchisees saying they enjoy owning and operating the business, and 78% saying they would recommend the KOA franchise to others.

“This recognition reflects not just the strength of our business model, but the resilience and dedication of our franchisees,” said Toby O’Rourke, President and CEO of Kampgrounds of America. “Even during times of economic uncertainty, people continue to prioritize experiences in the outdoors. KOA is proud to support franchisees who are meeting that demand with best-in-class hospitality and service.”

According to Franchise Business Review, franchise brands that made this year’s list reported owner satisfaction scores 10-40% higher than average and annual earnings 25% greater than their peers.

“While no business is 100% recession-proof, these franchise businesses have demonstrated that they are highly recession-resistant based on historical performance,” said Eric Stites, CEO of Franchise Business Review. “The 50 brands on this year’s list have an average owner satisfaction rating of 10-40% higher than the industry benchmark and report 25% higher annual earnings compared to competitors. For people seeking to be their own boss, we recommend you start by researching the recession-resistant businesses we identified this year. They have performed well in good times and bad and they demonstrate a strong potential to outperform their competitors during challenging economic times.”

For more information about KOA or how to become a franchisee, please visit www.KOA.com. Go to FranchiseBusinessReview.com to see the full list of the Top Franchises of 2025.

ABOUT KAMPGROUNDS OF AMERICA, INC.

Kampgrounds of America, Inc. has been the definitive leader in outdoor hospitality for more than 60 years. United under the mission of “connecting people to the outdoors and each other,” the company consists of two unique brands: KOA and Terramor Outdoor Resorts. KOA, the world’s largest system of privately-owned, open-to-the-public campgrounds, consists of more than 500 franchised and owned campgrounds. With unrivaled brand visibility, KOA also offers campground owners and operators unparalleled support in campground education, design, recruitment, marketing and technology. Terramor Outdoor Resorts, a glamping venture, opened its first flagship property in Bar Harbor, Maine in 2020. Literally meaning ‘Love of Land,” the brand focuses on delivering a refined and upscale outdoor experience. For more information, visit KOA.com and TerramorOutdoorResort.com.

ABOUT FRANCHISE BUSINESS REVIEW 

Franchise Business Review (FBR) is a leading market research firm serving the franchise sector. FBR measures the satisfaction and engagement of franchisees and franchise employees and publishes various guides and reports for entrepreneurs considering an investment in a franchise business. Since 2005, FBR has surveyed hundreds of thousands of franchise owners and over 1,300 leading franchise companies. FBR publishes free and unbiased franchisee satisfaction research reports throughout the year online at FranchiseBusinessReview.com. To read our publications, visit https://franchisebusinessreview.com/page/publications.

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