PALO ALTO, Calif. – Lumi Labs, a U.S.-based smart projector company, announced today in a press release a strategic partnership with Shepherd Sales Group to expand its footprint in the RV, Adventure Van, and Overland markets.
With Shepherd Sales’ nationwide team of sales representatives and over 75 years of experience representing hundreds of products in the outdoor and RV space, this partnership positions Lumi Labs for accelerated distribution and growth across RV dealerships nationwide.
Lumi Labs’ flagship product, Lumi 1, is a lightweight, high-performance smart projector capable of displaying up to a 200-inch image in 1080p resolution and features powerful 10-watt speakers. Designed with portability and flexibility in mind, Lumi projectors are ideal for outdoor adventures, allowing users to enjoy big-screen entertainment anywhere—from the campsite to the back of a van.
Founded in early 2024 by outdoor enthusiasts Paul Crandell (Co-Founder & CEO) and Kody Amburgey (Co-Founder & President), Lumi Labs was born out of a need for smarter entertainment options while on the road. “We wanted optionality—to take the viewing experience inside or outside easily,” said Crandell. “While some RVs have interior and exterior TVs, you’re still limited in size. Lumi Smart Projectors are built with versatility in mind, and nothing beats watching a movie or your GoPro footage from the day on a 120-inch screen with friends under the stars.”
Based in California, Lumi Labs has committed to maintaining a US-based sales, marketing, and support team. The company has positioned itself as a trusted voice in a market cluttered with misleading product marketing, poor delivery and customer service experiences from overseas “drop ship” projector brands.
“With the reputation, support, and reach of the Shepherd Sales team, this is the perfect partnership for expanding our distribution into RV dealerships nationwide,” said Eric Weinrib, VP of Field Sales and Marketing at Lumi Labs. “We couldn’t be more thrilled to have them representing our brand.”
Ken Shepherd, third generation owner of Shepherd Sales Group, added: “We saw the potential of Lumi’s Smart Projectors after meeting Paul and Eric at the Great American RV Show in Denver. Their backgrounds—including their team’s former experience at brands like; Red Bull, GoPro, Google, Apple, and BMW—make this a sure bet for delivering an exceptional customer experience to the RV and Van Life communities. They’re incredibly passionate about delivering big-screen magic anywhere you go, and we look forward to representing them exclusively in the RV channel.”
About Lumi Labs
Lumi Labs is a California-based smart projector company focused on bringing flexible, high-quality entertainment solutions to US consumers, from outdoor enthusiasts, RV owners, and van lifers to college dorm rooms to the backyards of every household in America and Canada. Lumi’s portable projectors are engineered for ease of use and fun—wherever the road takes you.
About Shepherd Sales Group
With over seven decades of experience, Shepherd Sales Group is a leading national manufacturer’s representative group specializing in the RV and Adventure Van Life categories. The company has built a reputation for trusted partnerships and successful product placements throughout the country.
Media Contact:
Paul Crandell, CEO
Ph: (916)-264-9008]
Email: [email protected]
Website: grablumi.com
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