TikTok’s ‘PR Lady’ to Keynote ’25 Leadership Conference

Molly McPherson

The RV Industry Association (RVIA) announced that Molly McPherson, a leading crisis communication strategist and TikTok’s “PR Lady,” will be a featured speaker at the the 2025 Leadership Conference.

The conference, which will be March 4-6, 2025 at the Sheraton Grand at Wild Horse Pass in Phoenix, Ariz., will feature two days of impactful networking, leadership development, and motivational speakers including McPherson.

McPherson is renowned for transforming chaos into control. By day, she is a leading crisis communication strategist while also moonlighting as TikTok’s “PR Lady” to a half-million followers. Molly is best known for her incisive analysis of brand and celebrity actions and ability to foresee and manage public relations crises. Whether delving into innovation in crisis management or guiding teams through social media backlash, Molly’s expertise shines through, making her an indispensable asset to any organization facing a media storm.

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