RVB Top 50 Dealer Awards Sponsor Profile: Cummins Inc.

EDITOR’S NOTE: Now in its 14th year, the RVBusiness Top 50 program celebrates those North American RV dealerships that, in the eyes of an esteemed panel of independent judges, best exemplifies dealer excellence in customer and community service. Winning dealers will be recognized during a presentation Nov. 13 during the RV Dealers Convention/Expo at Paris Las Vegas.

The Top 50 program is made possible thanks to the generous sponsorship of the following organizations: Airxcel Inc., Brown & Brown InsuranceCummins Inc.GE AppliancesGenesis ProductsNorthpoint Commercial FinanceNTP-STAGPerformance Brokerage ServicesProtective Asset ProtectionRV Trader, and Wells Fargo.

RVBusiness will publish a profile of each Top 50 sponsor leading up to the RV Dealers Convention/Expo.

Cummins is well-known in the RV industry for its generators, but Marketing Manager Kristin Howard sees the Columbus, Indiana-based company’s mission in more expansive terms: “We power RV adventures,” she says.

The company’s Onan generators make it possible to RVers to enjoy the freedom to camp where they want, without having to rely on shore power, Howard notes. And to make sure that RVers have the best experiences possible, Cummins believes it’s important to provide dealers with the best products, as well as the training and resources they need, she adds.

Cummins is touting the release this year of the new Onan QG 4000i RV generator, which meets the CARB 2024 standards for small engines, and which Howard says offers low fuel consumption and quiet operation. In total, Cummins now offers three inverter generators that meet CARB requirements.

“We are continuing to make our products as efficient as possible and CARB compliant, so customers will continue to see the latest and greatest generator technology coming from Cummins,” she says.

To educate RV dealers about Cummins new generators, the company equipped a travel trailer with its CARB-compliant generators that it had travel the country on its “Onan Unplugged Tour” so that dealers could see the technology in action for themselves. Separately, Cummins has partnered with Cortni Armstrong, known as the Flipping Nomad, to renovate a Class C motorhome, which has been equipped with an Onan QG 4000i generator. Cummins is taking that motorhome on an extended tour this summer that will include Harvest Host locations around the country, so RVers can see how the generator performs.

Howard says Cummins is constantly looking to innovate to provide the best products for RV dealers and their customers. She notes that the company benefits from its more than 100-year history and from its size of operation, with 58,000 employees worldwide and facilities in 190 companies. Notably, Cummins has been providing diesel engines to the motorhome market since the 1960s. Today, with engines rated from 300 horsepower to more than 605 horsepower, Cummins offers power and reliability for every type of motorhome on the market.

Cummins is proud to support the RV Business Top 50 Dealer Awards recognizing top-performing dealerships because those businesses are vital to the long-term success of the RV market, Howard says.

“They (dealers) support the RVing experience, so it is an honor for us to show our support to them,” she says. “It’s really important that dealers feel supported by suppliers.”

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