Liquified RV ‘Punches Its Golden Ticket’ with Walmart

Wil Knowles, right, and Matt Foxcroft of Liquified RV.

Liquified RV, a Florida-based company that specializes in enzyme- and bacteria-based RV holding tank treatments, has announced a significant partnership with Walmart. Starting Saturday, March 15, its products will be available in over 1,700 Walmart stores.

“We got the Golden Ticket,” exclaimed Liquified owner Matt Foxcroft, referring to the coveted contracts awarded following Walmart’s Open Call. Like a national episode of Shark Tank, Open Call encourages entrepreneurs and smaller suppliers to showcase their products with hopes of gaining distribution in Walmart and Sam’s Club stores.

Foxcroft believes that the association with Walmart will significantly enhance sales and views it as a step toward making Liquified the best-selling and most recognized brand in the industry—an advantage for RV dealers as well.

“This year, we are investing hundreds of thousands of dollars in influencer marketing. We have millions of viewers engaging with these influencers, leading to widespread visibility for our Liquified products,” Foxcroft stated. “This means that dealers won’t need to promote the product heavily themselves, as increased brand recognition and customer demand will do the work for them.”

Foxcroft has a strong background in influencer marketing, having garnered millions of views through “Matt’s RV Reviews,” an ongoing YouTube channel and website dedicated to reviewing RVs and providing information to help consumers find the right RV, secure good deals, and ensure positive buying experiences.

While some dealers may be concerned about potential competition from Walmart, Foxcroft views this as a non-issue. He explains that the company’s strict Minimum Advertised Price (MAP) policy requires all retailers to advertise the product at $24.99 or higher, which helps maintain better profit margins for dealers and prevents price competition with other retailers.

Additionally, Liquified’s direct-to-dealer shipping policy has no minimum order requirement and offers a “guaranteed” 100% return on investment, which benefits the dealer.

To assist dealers in their sales efforts, Liquified provides attractive point-of-purchase displays and a unique bottle design that includes a built-in measuring spout, enhancing the product’s visibility and appeal to customers.

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WACO Show Focuses on Legislative, Educational Issues

The Wisconsin Association of Campground Owners focused on providing legislative updates during the second day of its conference in Stevens Point, Wis., on Thursday (March 13).

The association welcomed a variety of state officials to its annual event to help park owners better understand the legislative issues that are impacting their parks. State officials also hosted several educational sessions in an effort to answer questions and listen to concerns from park owners.

Other educational sessions tackled a variety of issues, from marketing to legal topics and more.

Kristine Valk, vice president and director of training for Merchants Bank, and a popular speaker at WACO’s annual conference, hosted several sessions on Thursday, including one that focused on turning current campers into promoters. The idea being that current campers can be utilized as influencers to attract more people to a park.

She kicked off the session by asking if current park owners had a “Fan Page” on their websites. A Fan Page is a space dedicated to highlighting all of the positive things current campers are saying about a park. Through reviews, pictures, social media highlights and more, these pages help prospective campers better understand what a park has to offer and what other campers have experienced during their stay at a particular park.

“This is something that you get to control and it is a great way of showing other prospective campers all of the fun that people are having at your park,” Valk noted.

One session attendee noted that they also produce a blog which helps to engage with campers.

Valk said that utilizing current campers as influencers is a very cost-effective way of marketing. It offers something that other campers can relate to because they see their peers enjoying their time at your park.

It starts by identifying the right people to help promote your park, including people who currently camp at your park, people in the demographic you are looking to highlight, campers who are active in doing things at the park and campers who are active on the park’s social media page or who are actively posting about staying at the park.

Valk highlighted that park owners can even actively post and search for influencers by describing what they are looking for and what the expectations are. A rewards program may also be utilized to encourage campers to become influencers and help promote the park. Rewards programs may include a certain percentage off a stay for a successful referral, certain perks at the park, discounts and more.

Some basic rules for influencers may include the number of posts they are expected to share on a monthly basis, tagging requirements…etc. Valk noted it is also important to track the results.

“This way influencers are confident that they are getting compensated for the work they are doing and you know how this program is impacting your park,” she said.

Valk also spoke about the importance of building long-term relationships with influencers and how guest reviews and employee performance can play into this as well.

Today, WACO is set to open its trade show, which features over 150 vendors. The tradeshow extends into Saturday as well.

The conference wraps up on Sunday morning.

To learn more about the event, click here. 

App My Community has also developed a conference app, click here to download it. 

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Camping World Closes on Purchase of Lazydays in Elkhart

LINCOLNSHIRE, Ill. – Camping World Holdings, Inc. (NYSE: CWH), the “World’s Largest Recreational Vehicle Dealer,” announced that it has closed on the asset and real estate purchase of Lazydays in Elkhart, Ind.

“This acquisition gives our Company a stronger foothold in the RV capital of the world, with the ability to offer compelling value on recognized brands like Jayco, Grand Design, Thor Motor Coach, and Coachmen, among others. We intend to leverage our Coleman, Eddie Bauer, and other exclusive brands as well,” stated Marcus Lemonis, chairman and CEO of Camping World.

The news comes soon after after Camping World closed on the asset and real estate purchase of Lazydays locations in Sturtevant, Wis., Surprise, Ariz., Murfreesboro, Tenn., and Vancouver, Wash. The company announced in November last year that it would be acquiring seven stores from Lazydays.

In a separate announcment, Camping World announced that it will attend the 37th Annual Roth Conference in Dana Point, California. The company’s panel discussion and fireside chat is scheduled to begin at 11 a.m. PT on Monday, March 17. The live webcast of the event can be found on the company’s investor relations website at https://investor.campingworld.com. The event will be archived and available for replay for 90 days.

About Camping World Holdings, Inc.

Camping World Holdings, Inc., headquartered in Lincolnshire, IL, (together with its subsidiaries) is the world’s largest retailer of RVs and related products and services. Through Camping World and Good Sam brands, our vision is to build a business that makes RVing and other outdoor adventures fun and easy. We strive to build long-term value for our customers, employees, and stockholders by combining a unique and comprehensive assortment of RV products and services with a national network of RV dealerships, service centers and customer support centers along with the industry’s most extensive online presence and a highly trained and knowledgeable team of associates serving our customers, the RV lifestyle, and the communities in which we operate. We also believe that our Good Sam organization and family of highly specialized services and plans, including roadside assistance, protection plans and insurance, uniquely enables us to connect with our customers as stewards of an outdoor and recreational lifestyle. With RV sales and service locations in 43 states, Camping World has grown to become the prime destination for everything RV.

For more information, visit www.CampingWorld.com.

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Capitol Talk: RVDA & RVIA Execs Address Several Issues

In this episode of RVBusiness Capitol Talk, RV Dealers Association (RVDA) President Phil Ingrassia and RV Industry Association Vice President-Government Affairs Jason Rano join RVB’s Rick Kessler and Sherm Goldenberg for an update on the latest federal and state issues affecting the RV industry and its dealer body. Topics include the Camper and Travel Trailer Parity Act and regulations enacted by the California Air Resources Board, as well as other advocacy efforts underway.

RVB’s Capitol Talk is sponsored by Airxcel Inc.

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Winnebago to Announce Q2 Fiscal Results on March 27

EDEN PRAIRIE, Minn. – Winnebago Industries, Inc. (NYSE: WGO), a leading manufacturer of outdoor recreation products, plans to issue its second quarter fiscal 2025 financial results before the opening of the New York Stock Exchange on March 27. At 9:00 a.m. CT, the company will conduct a conference call hosted by Michael Happe, president and CEO, and Bryan Hughes, senior vice president and chief financial officer.

Interested parties are invited to listen to the call via the “Investors” section of the Company’s website, www.winnebagoind.com/investors. The event will be archived and available for replay for up to one year. To access the replay, click on https://winnebago.gcs-web.com/event-calendar.

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Hipcamp Names Ex-Expedia CEO to Board of Directors

Erik Blachford

SAN FRANCISCO – Today Hipcamp, a leading app to discover and book campsites, announced the appointment of Erik Blachford to its Board of Directors. With a distinguished career that includes board and leadership roles at companies including Expedia, Zillow, Siteminder, Peloton, and Terrapass. Blachford’s expertise will guide Hipcamp in its mission to get more people outside to connect with nature, supporting local economies and those who care for the land. 

Blachford brings unparalleled experience in scaling consumer marketplace and travel tech companies. At Expedia, he led the company’s evolution into a household name, overseeing its rapid expansion and establishing it as a global leader in online travel. During his tenure at IAC Travel, he managed a portfolio of iconic travel brands, including Hotels.com and Hotwire. Blachford’s work in sustainability and active travel as CEO of TerraPass and Butterfield & Robinson, and board service at the Adventure Travel Trade Association, Choose Energy, and DCbel home energy management, aligns closely with Hipcamp’s commitment to environmental stewardship.

In his role on the board, Blachford will help Hipcamp amplify its marketing efforts, foster strategic partnerships, scale up operations, and explore opportunities for mergers and acquisitions to fuel growth. He will also guide the company’s brand development initiatives to ensure Hipcamp continues to be the first stop to discover and book great places to camp.

“Erik’s deep knowledge of the travel and sustainability sectors, combined with his passion for getting people outside, makes him the perfect addition to Hipcamp’s board,” said Alyssa Ravasio, founder and CEO of Hipcamp. “We’re excited to have his guidance as we continue to grow our platform and inspire more people to get outside.”

In addition to his corporate leadership roles, Blachford has been an active investor in early-stage consumer and travel ventures, such as Busbud, Hotel Tonight, Liftopia, Tour Radar, and Tripping, underscoring his dedication to advancing the travel ecosystem. He is also the owner of Camp Nominingue, a wilderness adventure camp in Quebec. 

“Hipcamp has built an incredible platform that not only makes outdoor experiences more accessible but also empowers landowners and fosters environmental stewardship,” said Erik Blachford. “I look forward to the work ahead as we continue to redefine how people explore the outdoors.”

Notable Features of Erik Blachford’s Career

  • President and CEO of Expedia, leading its expansion as a global travel leader
  • Executive Chairman of Couchsurfing, fostering community-driven hospitality
  • CEO of TerraPass, advancing carbon offsets and green energy solutions
  • Board member at industry disruptors such as Zillow, Peloton, and TourRadar
  • Former member of the U.S. National Council of the World Wildlife Fund, championing environmental conservation

About Hipcamp

Hipcamp is the #1 app to discover and book incredible campsites. Over the past decade, Hipcamp has unified the world’s best camping options across peaceful private spots, iconic public lands and well-equipped campgrounds. Hipcamp has grown into a community of over 7 million campers who use our app to explore all of their options in one place—tent sites, RV spots or glamping—and find the perfect site to match their style. Each year, Hipcamp helps millions of campers sleep happily under the stars, boosting local economies and biodiversity along the way. Investors include Benchmark, Andreeson Horowitz, and Bond Capital.

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ORR Teams with Higher Ed. on Workforce Opportunities

WASHINGTON, D.C. – Today the Outdoor Recreation Roundtable (ORR) and the West Virginia University Brad and Alys Smith Outdoor Economic Development Collaborative (WVU OEDC) announced the National Outdoor Recreation Workforce Consortium (“Consortium”) to unite private-sector outdoor recreation business interests with leading 2- and 4-year institutions providing career and technical education for the outdoor recreation workforce. The Consortium, comprised of representatives from leading academic institutions and outdoor recreation trade association and businesses, will help better prepare companies, higher education institutions, and the workforce for tomorrow’s outdoor recreation career opportunities.

“The $1.2 trillion outdoor recreation economy and its 5 million jobs rely on resilient, accessible, and future-forward workforce development strategies,” said Jessica Wahl Turner, President of Outdoor Recreation Roundtable. “We are thrilled to partner with the Brad and Alys Smith Outdoor Economic Development Collaborative at West Virginia University to bring to life some of the key outdoor workforce opportunities in skill development, communications, and education identified in our years of research across the outdoor recreation economy.”

“The consortium could not come at a better time, as both the industry and higher education recognize the need to collaborate on workforce development needs and opportunities, to ensure we are aligned in growing this powerful economic sector,” Danny Twilley, Ph.D., Associate Vice President for Economic and Community Development at WVU.  “We could not imagine a better partner than ORR to lead the coordination of this work.”

ORR’s body of workforce research identified two primary opportunities that inspired the creation of the Consortium. First, the outdoor recreation economy lacks clearly defined workforce development strategies that cross sectors and segments. Second, limited channels exist to connect academia with the private sector at consistent intervals to address challenges and opportunities in workforce development. The Consortium will take on these opportunities by facilitating in-person convenings, collaboration, education, communications, and research on in-demand workforce needs, including development of a new outdoor career competency taxonomy that categorizes common skills across outdoor roles similar to that which exists in healthcare and finance. A new national outdoor recreation workforce survey will be distributed in the second half of 2025 to help achieve these objectives.

Inaugural members include ORR’s national trade associations and businesses across diverse segments of the outdoor recreation economy from boat and RV manufacturing to trail building, guiding and outfitting, and retail trade. The Consortium Steering Committee includes the following leading academic programs:

–              Oregon State University Center for the Outdoor Recreation Economy

–              University of Denver Leadership in the Outdoor Recreation Industry Program

–              University of Arkansas Outdoor Products and Services Certificate Program

–              University of New Hampshire Department of Recreation Management and Policy

–              University of Wyoming Jay Kemmerer Outdoor Recreation, Tourism, and Hospitality (WORTH) Institute

–              West Virginia University Brad and Alys Smith Outdoor Economic Development Collaborative

Prior to today’s announcement, the Consortium was incubated by Oregon State University’s Center for the Outdoor Recreation Economy (CORE), which works to create outdoor workforce solutions for state and federal agencies, manufacturers, retailers and businesses large and small, and non-profit partners. ORR and WVU extend their gratitude to Oregon State University for their hard work to help bring this program to fruition. 

Other participating schools include: 

–              Auburn University

–              Alabama A&M

–              Appalachian State University

–              Arizona State University

–              Colorado Mountain College

–              Colorado State University

–              Eastern Washington University

–              Lees-McRae College

–              Pennsylvania Western University

–              University of Colorado – Boulder

–              University of Montana Institute for Tourism

–              University of Wisconsin – La Crosse

–              Utah State University

–              Western New Mexico University

–              West Virginia University School of Natural Resources and the Environment

Institutions interested in joining the Consortium can reach out to ORR at [email protected] to learn more. 

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‘4 Mavericks’ Acquires GrabPad, Tow-n’-Glow from RVi

GrabPad

CASTLE ROCK, Colo. – 4 Mavericks has acquired the rights to two products from RVi/ Danko Manufacturing LLC: GrabPad, a universal permanent jack pad, and Tow-n’- Glow, a towed vehicle safety night light. Effective immediately, these two products will no longer be manufactured by RVi/Danko and will be exclusively available through 4 Mavericks and its distributors/retailers, according to a release.

4 Mavericks officials are excited to add these innovative products to their existing RV product line, the release continued.

“We are thrilled to bring our passion for innovation to life by creating products that solve real problems — whether in the RV industry, at home, or anywhere in between. We love working together to design products that make the areas of life we enjoy even better,” said 4 Mavericks’ Co-Founder Jerad Burkhart.

Tow-n’-Glow

GrabPad comes in two sizes (small and large) and retails for $99-$375 (depending on size and quantity). Tow-n’-Glow retails for $35. Both products are now available for purchase at 4mavericks.com and will be available on Amazon in the coming weeks.

4 Mavericks is a design & development company based in Castle Rock, Colorado, founded by Dan Decker and Jerad Burkhart – the inventors of GrabPad and Tow-n’- Glow. Their goal is to provide innovative products that disrupt the market, with a focus on RV and in-home offerings. The company’s team, which includes former members of RVi and Brake Buddy, have over 45 years combined experience in the RVing industry and are behind some of the leading products on the flat towing market today.

Learn more & get GrabPad and Tow-n’-Glow today at 4mavericks.com.

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Escapees RV Club Launches New Membership Website

VAIL, Colo. – Escapees RV Club, the RV club that has been supporting RVers for over 45 years, has unveiled a brand-new membership website! This significant update introduces a modernized user experience, enhanced navigation, and expanded benefits — all while preserving the core values and offerings that Escapees and Xscapers members have come to rely on, according to a release.

With a total of 70,000+ Escapees members, the RV Club is also now one of the largest in the world, bringing new scale to a program with a rich history. This milestone reflects the continued growth and dedication of the Escapees community.

“Our mission has always been to support RVers with unparalleled resources, benefits, and a strong sense of community,” said Joel Holland, CEO at Harvest Hosts. “This new website enhances how our members interact with their benefits, providing a streamlined and intuitive experience.”

Key Enhancements of the New Escapees Membership Website:
– Modern, User-Friendly Design: A fresh interface makes it easier than ever to access essential resources, events, and community features.
– Seamless Access & Account Management: Escapees, Harvest Hosts, and Boondockers Welcome members can now manage their memberships with a single login.
– Expanded Campground Discounts: Escapees and Harvest Hosts combined their campground discount programs to create Harvest Hosts’ Campground Partners program, which gives members exclusive discounts at over 1,200 campgrounds across North America, tripling the previous offerings.
– Enhanced Member Dashboard: Quick links to RV events, discounts, educational resources, and mail services ensure a more efficient experience for members.

One Login, More Benefits

With the integration of Escapees into the Harvest Hosts platform, members of both communities can now conveniently manage their accounts in one place. This transition streamlines access to a wider range of benefits, including discovering unique RV stays, saving on campground fees, researching and signing up for events, joining community groups, and tapping into exclusive member perks. Whether planning an adventure, connecting with fellow RVers, or exploring new ways to save, members can now experience the full breadth of offerings more easily than ever.

“The addition of Campground Partners and other expanded benefits gives Escapees members more flexibility in their travels,” added Joel. “Whether they’re looking for overnight stays at unique locations or discounts at traditional campgrounds, this update makes planning trips easier and more cost-effective. It also expands the platform into an all-purpose RV travel resource, supporting members across their entire RV experience—from finding stays to accessing exclusive perks and building community on the road.”

For more information about the Escapees RV Club and to see the new membership platform in action, visit www.escapees.com.

About Escapees RV Club

Founded in 1978, Escapees RV Club is one of the largest and most supportive networks for RVers. With a mission to enhance the RV lifestyle through community, education, and exclusive member benefits, Escapees provides resources, events, mail forwarding services, and advocacy for all RV travelers. Learn more at www.escapees.com.

About Harvest Hosts  

Harvest Hosts, the largest private RV camping network in North America, provides a complete network of offerings to streamline the road travel and camping experience – with a collection of companies that includes Escapees RV Club, one of the oldest RV organizations bringing community events, education, discounts and more; Boondockers Welcome, a community of RVers allowing guests to stay overnight on their property for free; CampScanner, an alert service to book sold-out campgrounds; and Brit Stops, a membership connecting motorhome tourists in the UK and Ireland with small businesses for overnight stays. The company’s mission is to advance the technology and accessibility of the RVing and campground industry, making traveling while supporting national parks, local small businesses and communities easier than ever.

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Go RV Rentals Releases RV Rental Price Index Report

LIVINGSTON, Texas – Go RV Rentals, a leading platform specializing in RV rentals, has published its 2025 RV Rental Price Index Report, offering a detailed overview of rental rates and trends across 24 major U.S. and Canadian cities.

The report finds that as of March 2025, the average cost to rent an RV in the U.S. is $184 per night, nearly unchanged from last year’s $183 average. Over the past five years, RV rental prices have remained relatively stable, rising only 4% since 2020, when Go RV Rentals first began tracking industry pricing.

“This year’s data confirms what we’ve seen over the past few years—RV rental prices have remained remarkably steady despite inflation and shifts in travel demand.” — David Kosofsky, Founder of Go RV Rentals

“This year’s data confirms what we’ve seen over the past few years—RV rental prices have remained remarkably steady despite inflation and shifts in travel demand,” said David Kosofsky, founder of Go RV Rentals. “This stability is great news for travelers looking for affordable and flexible vacation options.”

RV Rental Prices by Type in the U.S.

In the U.S., average nightly rental prices by RV type are:

  • Class A Motorhome: $313
  • Class B Campervan: $228
  • Class C Motorhome: $214
  • Travel Trailer: $113
  • Pop-up Camper: $90
  • Toy Hauler: $143

RV Rental Prices by Metro Area

The report highlights the top three most expensive metro areas for RV rentals in the U.S.:

  • 1. Houston, TX – $198 per night
  • 2. Austin, TX – $197 per night
  • 3. San Francisco, CA – $193 per night

Conversely, the three most affordable metro areas for RV rentals are:

  • 1. Tampa, FL – $164 per night
  • 2. San Diego, CA – $167 per night
  • 3. Phoenix, AZ – $166 per night

RV Rental Prices in Canada

The report also includes pricing data for major metro areas in Canada, where the average RV rental price is $189 CAD per night, a slight decrease from last year’s $192 CAD. Rental rates vary by RV type:

  • Class A Motorhome: $310
  • Class B Campervan: $225
  • Class C Motorhome: $245
  • Travel Trailer: $129
  • Pop-up Camper: $88
  • Toy Hauler: $139

Among major Canadian cities, Toronto ($205 CAD) has the highest average rental prices, while Montreal ($181 CAD) is the most affordable.

Full details from the 2025 RV Rental Price Index Report, including a breakdown of the cost to rent an RV by vehicle type and metro area, can be found on the company’s website.

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