FAIRFAX, Va. – Uncover the secrets of today’s RV buyer with Go RVing’s all-new RV Owner Demographic Profile during a workshop at this year’s RV Dealer Convention/Expo. The convention is scheduled for Nov. 11-15 at Paris Las Vegas.
The groundbreaking research will revolutionize how dealers understand and engage with their customers. The workshop will be conducted by Go RVing’s Jeremy Greene, senior director of marketing communications, and Monika Geraci, director of public relations and communications.
During the event, attendees will discover the changing face of RVing. The speakers will discuss the latest on demographic trends shaping the industry, including insights into the hearts and minds of first-time and seasoned RVers.
Learning objectives include:
- Drive Engagement & Conversions: Learn how Go RVing is turning data into dynamic campaigns that resonate with diverse audiences across various marketing channels.
- Localize Your Success: Walk away with actionable strategies for RV dealers to apply this research directly to their businesses, boosting sales and building lasting customer relationships.
About the RV Dealers Convention/Expo
The convention allows North America’s top dealership personnel to forge valuable connections with peers, industry leaders, and potential business partners in the Expo. Dealership professionals can expand their network and gain insights from the best in the RV industry.
The dealer-organized RVDA Convention will provide an in-depth look into the current sales landscape. Attendees will have access to valuable resources to optimize all departments within a dealership, including fixed operations.
To register for the 2024 RV Dealers Convention/Expo click here. Regular updates will be posted on the convention website, Facebook, Instagram, LinkedIn, and X.
The event is sponsored by RVDA of the U.S., RVDA of Canada, and the Mike Molino RV Learning Center.
Companies interested in partnership and sponsorship opportunities can contact Julie Newhouse at (703) 364-5518 or email [email protected].
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